ROI and Why is it important to grow your existing customers and not keep pushing new business

Created by Amy Sara Price, Modified on Wed, 23 Jul at 1:55 PM by Amy Sara Price

You're invited to this week's Thursday Training session — and it's a powerful one:

 

Date: Wednesday, 17 July 2025
Time: 10:00 AM
Platform: Microsoft Teams
Special Guest: Rahil Jularr, COO at Trade Shield

 

Topic:

ROI – Why Growing Existing Customers Beats the Constant Push for New Business

 

We all know it costs more to acquire a new customer than to grow an existing one — but how often do we actually act on that insight?

Join us as our COO, Rahil Jularr, shares practical, real-world strategies for maximizing ROI by focusing on the customers you already have.

 

Key Takeaways:

✅ Customer acquisition vs. retention: the true ROI breakdown
✅ Smart expansion strategies within your existing accounts
✅ How to avoid the trap of chasing only new business
✅ Mindset shifts: from volume to value
✅ Insights straight from Rahil’s leadership experience

This session is essential for sales, customer success, and strategy teams. Don’t miss it.



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